DIY HOME
PAINT PROJECTS AND INSPIRATION
DIY HOME
PAINT PROJECTS AND INSPIRATION
INSPIRE YOUR NEXT PAINT PROJECT
Find ideas and colors for your next interior or exterior do it yourself project.
BENJAMIN MOORE COLOR BROCHURES
Get gorgeous guidance on color selection, color combinations, product and sheen details, and much more.
PAINTING 101
Set yourself up for success with a wide range of helpful paint- and stain-related tips and topics.
Gennex: The Science of Stronger
Most common paint colorants require the addition of certain chemicals so that they can mix easily into any number of paints.
We realized that if we made our own colorants, designed specifically for our paints, we could remove unnecessary chemicals that weaken paint. What we ended up with is a formula that’s better, stronger and simpler.
Environmentally Responsible
When we launched Gennex, we were the first company in the U.S. to introduce a zero-VOC (Volatile Organic Compounds) waterborne tinting system.
The innovation of Gennex enables our zero-VOC paints to remain zero-VOC even after being tinted with Gennex colorants, an impossibility with generic, all-purpose colorant.
Gennex is a testament to Benjamin Moore’s dedication to meet or exceed the most stringent environmental standards. With over 3,500 colors, you can pick the exact color you need, and know you’ve been environmentally responsible with each and every one of them.
Interior Designers Depend on Gennex
“Gennex Color Technology ensures that the colors I pick are going to remain the same for years to come.” See one designer delve deep into what makes a paint color great in this video.













